Collaboration Strategies

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Question 1
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Stapler Corporation is developing a superior prosthetic leg and has world-renowned researchers on staff.It also has the financial and marketing resources to take the product to market as it has done in the past.Most likely,Stapler will not take on a partner.

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Question 2
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Some firms avoid collaboration as they do not wish to expose their proprietary technologies.

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Question 3
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It is unusual for a company to lack certain complementary assets required to transform a body of technological knowledge into a commercial product.

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Question 4
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Currently,the use of strategic alliances is on the rise.

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Question 5
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A firm cannot collaborate with its competitor.

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Question 6
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When Dynamite Pictures formed an alliance with Independence Studios to market movies it produced,this freed up badly needed capital for Dynamite to put into other projects,exemplifying a benefit of an alliance.

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Question 7
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Fisher Athletics and Truly Great Deals entered into an alliance.Fisher wanted access to online sales but did not know how to do it as well as Truly Great Deals.Truly Great Deals wanted to sell Fisher exercise mats from its online website.This is an example of quadrant C-individual alliance with capability transfer.

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Question 8
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When two companies enter into a joint venture the result is often a new separate company that is formed.

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Question 9
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Hammerschmidt Copiers has developed and patented a new copy machine.It wishes to penetrate a wider market and is short on funds.A licensing arrangement would be a good way to accomplish this goal.

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Question 10
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Licensing a technology from another firm is typically more expensive for a licensee than developing a new technology in-house.

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Question 11
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A trade association can take the form of a collective research organization.

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Question 12
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Solo internal development is,on average,a relatively faster way of developing a technology.

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Question 13
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In licensing,a firm loses a significant amount of control over the technology.

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Question 14
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A strategic alliance may not offer potential for accessing another firm's competencies.

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Question 15
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A firm's effectiveness at managing its collaborations will increase with the number of collaborations to which it is committed.

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Question 16
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Strategic fit refers to the degree to which potential partners have resources that can be effectively integrated into a strategy that creates value.

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Question 17
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The objectives of collaboration may change over time,requiring modification of the terms of the collaboration or the termination of it.

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Question 18
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A periodic audit of the members of a strategic alliance may be conducted by a partner organization or a third party in order to ensure adherence to the collaboration agreement.

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Question 19
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Effective collaboration agreements should be flexible enough to provide a graceful exit strategy for members that no longer wish to participate in the collaboration.

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Question 20
Multiple Choice

A firm that chooses to engage in solo development of a project usually

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A
lacks the required capabilities.
B
can better protect its intellectual property.
C
relinquishes some amount of control over the use of technology.
D
lacks the opportunity to challenge the abilities of its employees.
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