Introduction

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Questions Bank

Introduction
Sources of Innovation
Types and Patterns of Innovation
Standards Battles and Design Dominance
Timing of Entry Part Two Formulating Technological Innovation Strategy
Defining the Organizations Strategic Direction
Choosing Innovation Projects
Collaboration Strategies
Protecting Innovation
Organizing for Innovation
Managing the New Product Development Process
Managing New Product Development Teams
Crafting a Deployment Strategy Index

All Questions

Question 1

Free

True/False

The globalization of markets and the importance of innovation are independent of one another.

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True

False

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Question 2

Free

True/False

Flexible manufacturing technologies have increased the importance of production economies of scale.

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True

False

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Question 3

Free

True/False

Innovation and new technology have led to longer product life cycles as better quality products are being produced.

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True

False

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Question 4

Free

True/False

.The increased pace of innovation has only had a negligible effect on market segmentation and product obsolescence.

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True

False

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Question 5

Free

True/False

Slow innovation results in diminishing margins and product obsolescence.

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True

False

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Question 6

True/False

Technological innovation can have a positive impact on our quality of life through improved goods and services.

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True

False

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Question 7

True/False

Technology's effects on society are always positive.

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True

False

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Question 8

True/False

Technology in its purest form is not knowledge,but rather faith that things will get better.

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True

False

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Question 9

True/False

Firms that charge headlong into new product development usually have short development cycles.

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True

False

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Question 10

True/False

Studies have revealed that innovation is a freewheeling process that is unconstrained by rules and plans.

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True

False

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Question 11

True/False

The majority of effort and money invested in technological innovation comes from industrial firms.

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True

False

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Question 12

True/False

GDP does relate very directly to the amount of goods consumers can purchase.

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True

False

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Question 13

True/False

Practically all innovative ideas become successful products.

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True

False

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Question 14

True/False

If an idea can be shown to be technologically feasible,it is guaranteed to be commercially successful.

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True

False

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Question 15

True/False

According to the concept of the innovation funnel,one new idea is usually responsible for several new products.

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True

False

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Question 16

Multiple Choice

As a result of the rapid pace of innovation,the time between a product's introduction and its withdrawal from the market

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has become shorter.

has become more predictable.

has become longer.

has not changed at all.

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Question 17

Multiple Choice

While rapid innovation often benefits society,it often makes success for companies

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more complicated as they strive to keep up with the latest innovations.

profitable as long as they do not innovate themselves, but rather use innovations of others to their advantage.

easier since innovation always makes things simpler.

less likely because customers will not be willing to pay as much for goods and services.

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Question 18

Multiple Choice

After Yahoo! was introduced as an easy way to search the World Wide Web,it was followed by other search engines,some of which had improved or faster ways to search the web.This is an example of how one innovative idea can

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ruin the business of someone else.

slow down obsolescence.

stimulate more innovations and create a new market.

never be truly copied.

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Question 19

Multiple Choice

The relationship between speed of innovation and product obsolescence is

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direct (as innovation speed increases, products become obsolete more quickly).

inverse (as innovation speed increases, products become obsolete more slowly).

indirect (there is an effect, but it cannot be directly determined).

nonexistent (there is no relationship at all).

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Question 20

Multiple Choice

Most studies suggest that

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technological innovation helps to increase a country's gross domestic product.

technological innovation typically decreases a country's gross domestic product.

technological innovation has no impact on a country's gross domestic product.

a country's gross domestic product determines its rate of technological innovation.

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