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Multibusiness Strategy

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Question 1
Free
Multiple Choice

The _______ approach was one of the early approaches for charting strategy and allocating resources in multi-business companies.It was particularly popular in the 1960s and 1970s.

Choose correct answer/s
A

Case

B

Matrix-management

C

Portfolio

D

Patching

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Question 2
Free
Multiple Choice

In the past ________ years,we have seen a virtual explosion in the extent to which single-business companies seek to acquire other businesses to grow and diversify.

Choose correct answer/s
A

5

B

50

C

30

D

100

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Question 3
Free
Multiple Choice

Which of the following is NOT a reason for the emergence of multi-business companies?

Choose correct answer/s
A

Companies can enter businesses with greater growth potential

B

Companies can enter businesses with different cyclical considerations

C

Companies can diversify inherent risks

D

Companies can slow their internal growth

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Question 4
Free
Multiple Choice

Which of the following firms pioneered the portfolio approach to strategic analysis and choice?

Choose correct answer/s
A

Bain Consulting

B

Boston Consulting Group

C

Booz Allen Hamilton

D

McKinsey & Company

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Question 5
Free
Multiple Choice

What was the key challenge as companies jumped on the diversification bandwagon?

Choose correct answer/s
A

Making the business profitable

B

Finding businesses to buy

C

Managing the resource needs of diverse businesses

D

Financing acquisitions

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Question 6
Multiple Choice

________ attempt to help managers "balance" the flow of cash resources among their various businesses while also identifying the overall strategic purpose within the group of businesses.

Choose correct answer/s
A
Growth techniques
B
Market share techniques
C
Portfolio techniques
D
Environment techniques
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Question 7
Multiple Choice

The ________ is the projected rate of sales growth for the market being served by a particular business.

Choose correct answer/s
A
Market share
B
Market projection
C
Market growth rate
D
Relative competitive position
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Question 8
Multiple Choice

The ______ serves as an indicator of the relative attractiveness of the markets served by each business in the firm's portfolio of businesses.

Choose correct answer/s
A
Market share
B
Market projection
C
Market growth rate
D
Relative competitive position
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Question 9
Multiple Choice

__________ usually is expressed as market share of a business divided by the market share of its largest competitor.

Choose correct answer/s
A
Relative competitive position
B
Relative market share
C
Market growth rate
D
Growth-share rate
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Question 10
Multiple Choice

__________ provides a basis for comparing the relative strengths of the businesses in the firm's portfolio in terms of their positions in their respective markets.

Choose correct answer/s
A
Relative competitive position
B
Relative market share
C
Market growth rate
D
Growth-share rate
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Question 11
Multiple Choice

In the BCG growth-share matrix,the ________ are businesses in rapidly growing markets with large market shares.

Choose correct answer/s
A
Cash cows
B
Question marks
C
Stars
D
Dogs
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Question 12
Multiple Choice

For the ABC Company,the Omega business is in a dominant market share position in a fast growing market.As per the BCG matrix,Omega is a

Choose correct answer/s
A
Cash cow
B
Question mark
C
Star
D
Dog
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Question 13
Multiple Choice

Businesses with high market share in low-growth industries are called:

Choose correct answer/s
A
Stars
B
Cash cows
C
Question marks
D
Dogs
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Question 14
Multiple Choice

For the ABC Company,the Alpha business is in a dominant market share position in a mature market.As per the BCG matrix,Alpha is a

Choose correct answer/s
A
Star
B
Question mark
C
Cash cow
D
Dog
To unlock the question
Question 15
Multiple Choice

For the ABC Company,the Delta business has a low market share position in a fast growing market.As per the BCG matrix,Delta is a

Choose correct answer/s
A
Cash cow
B
Star
C
Question mark
D
Dog
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Question 16
Multiple Choice

For the ABC Company,the Theta business is in a low market share position in a slow growing market.As per the BCG matrix,Theta is a

Choose correct answer/s
A
Cash cow
B
Question mark
C
Dog
D
Star
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Question 17
Multiple Choice

Zeon Plus Company requires substantial investment to maintain and expand their dominant position in the growing electronic zeonites market.In fact,this investment is often in excess of the funds that the firm can generate internally.However,Zeon Plus does have a very large market share.What type of company is this,according to the BCG growth-share matrix?

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A
Cash cow
B
Dog
C
Question mark
D
Star
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Question 18
Multiple Choice

When using the BCG growth-share matrix,the dividing point for the growth rate of an industry in constant dollars is typically:

Choose correct answer/s
A
The market's growth rate
B
The consumer price index
C
The growth rate of the gross domestic product (GDP)
D
The growth rate of the gross national product (GNP)
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Question 19
Multiple Choice

________ is the current foundation of corporate portfolios-they sustain corporate overhead,dividends and provide debt capacity.

Choose correct answer/s
A
Cash cows
B
Dogs
C
Stars
D
Question marks
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Question 20
Multiple Choice

In the BCG matrix,which of these businesses often generate cash in excess of their needs?

Choose correct answer/s
A
Stars
B
Question marks
C
Cash cows
D
Dogs
To unlock the question